Program
Wednesday, May 13, 2026
| 8:45 AM - 8:50 AM |
Opening & Welcome
|
| 8:50 AM - 9:20 AM | AI at Scale: Building Confidence, Control & Capability |
| 9:20 AM - 9:50 AM | AI Agents in Sport |
| 9:50 AM - 10:20 AM | From Screens to Sport: Activating the Digital Generation |
| 10:20 AM - 11:05 AM |
Morning Tea & Networking
|
| 11:05 AM - 11:35 AM | The AI-Powered Athlete: Building Brands, Reach and Revenue |
| 11:35 AM - 12:05 PM | Sport Event AI |
| 12:05 PM - 12:35 PM | Fan Engagement and Monetisation |
| 12:35 PM - 1:35 PM |
Lunch & Networking
|
| 1:35 PM - 2:05 PM |
Session 7
|
| 2:05 PM - 2:35 PM |
Session 8
|
| 2:35 PM - 3:00 PM |
Afternoon Tea & Networking
|
| 3:00 PM - 3:30 PM | Wimbledon Whites and Ferrari Reds: AI in Two Iconic Worlds |
| 3:30 PM - 4:00 PM | High Performance Meets AI: Power, Protection and Possibility |
| 4:00 PM - 4:40 PM | Unlocking Opportunity Through Smart Governance |
| 4:40 PM - 4:45 PM |
Reflections & Close
|
| 8:45 AM - 8:50 AM |
Opening & Welcome
|
| 8:50 AM - 9:20 AM | AI at Scale: Building Confidence, Control & Capability |
| 9:20 AM - 9:50 AM | AI Agents in Sport |
| 9:50 AM - 10:20 AM | From Screens to Sport: Activating the Digital Generation |
| 10:20 AM - 11:05 AM |
Morning Tea & Networking
|
| 11:05 AM - 11:35 AM | The AI-Powered Athlete: Building Brands, Reach and Revenue |
| 11:35 AM - 12:05 PM | Sport Event AI |
| 12:05 PM - 12:35 PM | Fan Engagement and Monetisation |
| 12:35 PM - 1:35 PM |
Lunch & Networking
|
| 1:35 PM - 2:05 PM |
Session 7
|
| 2:05 PM - 2:35 PM |
Session 8
|
| 2:35 PM - 3:00 PM |
Afternoon Tea & Networking
|
| 3:00 PM - 3:30 PM | Wimbledon Whites and Ferrari Reds: AI in Two Iconic Worlds |
| 3:30 PM - 4:00 PM | High Performance Meets AI: Power, Protection and Possibility |
| 4:00 PM - 4:40 PM | Unlocking Opportunity Through Smart Governance |
| 4:40 PM - 4:45 PM |
Reflections & Close
|
| 8:45 AM - 8:50 AM |
Opening & Welcome
|
| 8:50 AM - 9:20 AM | AI at Scale: Building Confidence, Control & Capability |
| 9:20 AM - 9:50 AM | AI Agents in Sport |
| 9:50 AM - 10:20 AM | From Screens to Sport: Activating the Digital Generation |
| 10:20 AM - 11:05 AM |
Morning Tea & Networking
|
| 11:05 AM - 11:35 AM | The AI-Powered Athlete: Building Brands, Reach and Revenue |
| 11:35 AM - 12:05 PM | Sport Event AI |
| 12:05 PM - 12:35 PM | Fan Engagement and Monetisation |
| 12:35 PM - 1:35 PM |
Lunch & Networking
|
| 1:35 PM - 2:05 PM |
Session 7
|
| 2:05 PM - 2:35 PM |
Session 8
|
| 2:35 PM - 3:00 PM |
Afternoon Tea & Networking
|
| 3:00 PM - 3:30 PM | Wimbledon Whites and Ferrari Reds: AI in Two Iconic Worlds |
| 3:30 PM - 4:00 PM | High Performance Meets AI: Power, Protection and Possibility |
| 4:00 PM - 4:40 PM | Unlocking Opportunity Through Smart Governance |
| 4:40 PM - 4:45 PM |
Reflections & Close
|
