Larissa Davies is Professor of Applied Sports Economics at Manchester Metropolitan University. Larissa’s research focuses on the economic and social impact of sport. She specialises in using Social Return on Investment (SROI) analysis to value outcomes that are difficult to measure, such as health, wellbeing, and social capital. Larissa has developed social impact models for measuring sport at the population level, and for specific sports, facility operators and infrastructure projects, both in the UK and internationally. She has worked extensively with a wide range of stakeholders across the sport sector, including national sports agencies, government, charities, private sector organisations and governing bodies. Larissa is part of a research consortium currently updating the social value model for England. Previously, she led an SROI study of recreational physical activity in Aotearoa New Zealand.