Lori has been a leader in community development for 30 years but what she has accomplished in the last few years is an example of exemplarily leadership for improving an industry and its businesses. Awarded the Outstanding Contribution to the Tourism Industry in NSW in 2023, she has contributed thousands of voluntary hours and held positions of influence enabling major community action and tourism infrastructure that has benefited the Sydney and regional areas of NSW. In late 2023 she was voted in as Chair of the NSW Tourism Industry Council, at a time the tourism industry needed leadership and a voice to encourage collaboration, Lori led the formation of the NSW Tourism Association with 9 other industry leaders to consolidate voice, increase advocacy and securing a better visitor economy in NSW. She is also Chair of Western Sydney Moving which became a Charity in late 2024 and is in her 5th year of leading Outdoors NSW & ACT as the voice for the Outdoor Industry, activating more healthier, resilient and connected communities. In a federal capacity she is the Secretary and Director of the Outdoor Council of Australia.