Workshop 5.4: How to Commercialise Your Data to Create New Revenue Streams

Tracks
Transforming Sport Through Technology
Thursday, July 2, 2026
1:50 PM - 2:50 PM

Details

Commercialising data by connecting the people who have it, with people who need it, in a manner that benefits the people who participate in sport and activities


Speaker

Alex Burrows
Founder
ActiveXchange

Understanding How the Data Can be Commercialised

Biography

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Isaak Dury
Founder & CEO
TidyHQ

Chair

Biography

Isaak Dury is the founder and CEO of TidyHQ, the parent company behind TidyConnect, and TidyAI. TidyHQ is the administration platform used by thousands of clubs and associations across Australia. TidyConnect is building the operating system for governing bodies - giving state and national sporting organisations a single layer to manage their entire affiliated club network. Through TidyAI, Isaak and his team works with organisations to deploy AI as virtual staff: board advisors, operations managers, and specialist roles that would otherwise be out of reach for volunteer-run bodies. He'll be talking about what happens when a ten-club country football league gets the same operational firepower as a national federation - without adding a single head to the payroll.
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Phil Robinson
Commercial Director
JustGo

Speaker

Biography

Phil is a lifelong sports enthusiast whose interests today focus on cycling, hiking, and supporting international rugby. Professionally, he has had the privilege of contributing to projects throughout the evolution of software applications across a wide range of industries. Over the past decade, his most rewarding experience has been his journey with JustGo, partnering with National Sports Organisations to reduce administrative workloads, streamline operations, and help grow participation in sport.
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