Dr. Paul Collins is the Research and Innovation Officer at the Australian Sports Commission. In this role he is responsible for translating research into products, processes and innovations that enhance Australian Sport – high performance, community and the wider sector. Paul has a history of leading and translating research, leading and co-designing products that have impacted people, companies and won medals. He was the lead on the Factor Hanzo Track a bike that helped win Gold for the Team Pursuit and claimed the world record. He has worked with Quiksilver, Speedo, and Lululemon amongst others driving technical performance apparel for both elite athletes and consumers. Paul holds qualifications in Mechanical Engineering, Business Management, Teaching and a PhD.

Sion is the Co-Founder and CEO of Sports Cloud Australia and Board Member of Techonomy. Two agencies working across the globe with offices in the Netherlands, Australia, Switzerland and more. Focussing on sports fan & participation growth by leveraging Data, AI, Technology and Digital. Helping sports organisations prepare for the future and become confident strategic powerhouses in their respective fields.

Charlotte Vinecombe is a Digital Marketing Manager at Sports Cloud Australia, where she leads digital strategy and delivery across some of Australia's most recognised sporting organisations, including the St George Illawarra Dragons and Western Sydney Wanderers. She heads a multidisciplinary team spanning Data Warehousing, CRM, paid media, data and development, helping clubs turn fragmented data into clearer decisions, smarter engagement and measurable growth. With deep expertise across the marketing technology stack, Charlotte works at the intersection of AI and sports marketing, and contributes regularly to thought leadership on how technology is reshaping the way sport connects with its audiences.