National Basketball League: Engaging the Global Basketball Fan
| Wednesday, May 13, 2026 |
| 1:40 PM - 2:10 PM |
Details
AI is becoming central to the NBL’s growth strategy as it accelerates its push beyond Australia and into Asia and other major basketball markets. Explore the practical challenge of serving a highly diverse global basketball audience - different languages, cultures, time zones, media habits and expectations - and how AI can help the league segment more intelligently and communicate with far greater relevance and consistency at scale.
Speaker
David Stevenson
CEO
NBL Group
Speaker
Biography
Delivered outstanding results as a CEO, Senior Executive and Non Executive Director across the Sports, Consumer Goods, Retail, Health & Government sectors with NBL Group, Nike, AFL, Western Bulldogs, Dental Health Services Victoria & Foot Locker in both Australia and Internationally.
Currently CEO of the National Basketball League Group, which includes the NBL, soon to be WNBL, NBL1, NBA2k, Entertainment content and supporting businesses. The NBL is the fastest growing sports league in Australia and New Zealand, delivering strong growth of 30%+ across all metrics over the last 18 months.
